Privacy Policy

Updated: September 2026

The Rico Group (“The Rico Group,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information we collect through www.thericogroup.com (the “Site”), our communications, marketing activities, and related services. This Privacy Policy explains what personal information we collect, how and why we use it, how we share it, how we use cookies and similar technologies, your privacy rights, and how you can exercise those rights. This Privacy Policy applies to information collected through the Site and through other interactions with The Rico Group when this Privacy Policy is provided or referenced.

1.) Personal Information We Collect

The types of personal information we collect depend on how you interact with us, the services you request, and the features of the Site you use.

Information You Provide Directly

We may collect information you provide to us when you:

Contact us through the Site
Submit an inquiry, request, form, or other communication
Request information about our services
Subscribe to newsletters, updates, or other communications
Purchase products or services through the Site
Create or use an account, if applicable
Communicate with us by email, telephone, social media, or other channels
Participate in promotions, surveys, events, or other activities

This information may include:

Name
Email address
Telephone number
Mailing, billing, or shipping address
Company or organization name
Job title or professional information
Account or transaction information
Payment and billing information, where applicable
Information contained in messages or communications you send to us
Preferences regarding our services or communications
Other information you voluntarily provide

We do not intentionally collect sensitive personal information unless it is reasonably necessary for a purpose disclosed to you or otherwise permitted by applicable law.

Information Collected Automatically

When you visit the Site, we and our service providers may automatically collect information about your device, browser, network, and interaction with the Site.

This may include:

IP address
Browser type and version
Operating system
Device type and identifiers
Approximate geographic location derived from IP address
Time zone
Referring website or search terms
Pages visited
Links and content interacted with
Dates and times of visits
Navigation and interaction information
Information about advertising or marketing campaigns that directed you to the Site
Information about conversions or actions taken after interacting with our advertising
Cookie identifiers and similar online identifiers

We collect this information using cookies, pixels, tags, scripts, web beacons, log files, local storage, advertising technologies, analytics technologies, and similar technologies.

2.) Categories of Personal Information

Depending on how you interact with us, the categories of personal information we may collect include:

Identifiers: such as name, email address, postal address, telephone number, online identifiers, IP address, and similar identifiers.
Commercial information: such as products or services purchased, requested, or considered.
Internet or other electronic network activity: such as browsing history, interactions with the Site, referring pages, and engagement with online content.
Geolocation information: such as approximate location derived from an IP address.
Professional or employment-related information: such as company, job title, or professional contact information.
Inferences: such as preferences or interests that may be inferred from interactions with our Site or marketing communications.
Other information you voluntarily provide: including information submitted through forms, communications, surveys, or other interactions.

The categories of information we collect may change depending on the features and services available on the Site.

3.) How We Use Personal Information

We may use personal information for the following purposes:

To provide, operate, maintain, and improve the Site
To respond to inquiries and requests
To provide products or services
To process transactions and payments, where applicable
To communicate with you about your requests, transactions, or account
To send newsletters, promotional communications, or other marketing communications where permitted by law
To understand how visitors use the Site
To measure and improve advertising and marketing campaigns
To personalize content, advertising, and communications
To maintain website security
To detect, prevent, and investigate fraud, abuse, unauthorized activity, or security incidents
To troubleshoot technical problems
To conduct analytics, research, and business planning
To maintain business and transaction records
To comply with legal and regulatory obligations
To establish, exercise, or defend legal claims
To enforce our agreements and policies
For other purposes disclosed at the time information is collected or otherwise permitted by law

We will not use personal information for materially different purposes that are incompatible with the purposes described to you unless permitted or required by applicable law.

4.) Legal Bases for Processing – European Areas, United Kingdom, and Other Applicable Jurisdictions

Where applicable law requires us to identify a legal basis for processing personal information, we may rely on one or more of the following:

Performance of a contract: when processing is necessary to provide a product or service you request or to take steps at your request before entering into a contract.
Legitimate interests: when processing is reasonably necessary for our legitimate business interests, such as operating and improving the Site, protecting our systems, communicating with customers, or conducting appropriate business and marketing activities, provided those interests are not overridden by your rights.
Consent: where we request your consent, including where consent is required for certain cookies, advertising technologies, or marketing communications.
Legal obligations: when processing is necessary to comply with applicable law or legal requirements.
Other lawful bases: where permitted under applicable privacy laws.

Where processing is based on consent, you may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing performed before consent was withdrawn.

5.) Cookies and Similar Technologies

The Rico Group uses cookies and similar technologies to operate the Site, remember preferences, understand website traffic, measure advertising, improve our services, and support marketing and communications. These technologies may include first-party cookies, third-party cookies, pixels, tags, scripts, web beacons, local storage, advertising identifiers, and similar technologies.

Categories of Cookies and Similar Technologies

Strictly Necessary Cookies

These technologies are necessary for the Site to operate or provide a service specifically requested by you. They may support functions such as security, navigation, session management, forms, shopping or transaction functionality, and privacy preferences. These technologies generally cannot be disabled through our cookie preference tool because doing so may prevent portions of the Site from functioning properly.

Functional Cookies

These technologies allow the Site to remember choices you make and provide enhanced functionality and personalization.

Analytics Cookies

We use analytics technologies, including Google Analytics, to understand how visitors use the Site, measure traffic and engagement, identify technical or usability issues, and evaluate the effectiveness of our marketing efforts. Analytics information may include pages viewed, interactions, referring sources, approximate location, device and browser information, and other usage information. Google Analytics may use cookies and similar identifiers to provide these services.

Advertising and Marketing Cookies

We may use advertising and marketing technologies to measure advertising campaigns, understand interactions with advertisements, deliver relevant advertising, limit repeated advertisements, measure conversions, and build or use audience segments. Depending on the platforms we use, these technologies may be provided by advertising networks, social media companies, analytics providers, or other marketing partners.

Communication and Personalization Technologies

We may use technologies associated with email marketing, customer communications, forms, CRM systems, remarketing, personalization, and conversion tracking. These technologies may help us determine whether communications have been received or opened, understand interactions with our content, maintain communication preferences, and measure the effectiveness of campaigns.

Third-Party Cookies

Some cookies and similar technologies may be placed or accessed by third parties that provide services to us.

These third parties may include:

Analytics providers
Advertising networks
Social media platforms
Marketing and communications providers
Customer relationship management providers
Website hosting and technology providers
Security and fraud-prevention providers
Payment providers, where applicable

Third-party providers may collect information directly from your browser or device and may process information according to their own privacy policies.

Cookie Choices

Where required by applicable law, we will request your consent before using non-essential cookies or similar technologies. Where available, you may also control cookies through your browser settings. Blocking or deleting cookies may affect certain Site functionality. For visitors in jurisdictions requiring consent for non-essential cookies, declining optional cookies will not prevent you from accessing the Site or receiving services that do not depend on those technologies.

6.) Google Analytics and Google Advertising Services

We use Google Analytics and may use other Google services associated with measurement, advertising, conversion tracking, or audience management. Google Analytics helps us understand how visitors interact with the Site and evaluate website and marketing performance. Where applicable, Google advertising technologies may use information about interactions with our Site and advertisements to measure campaigns, support advertising, or personalize advertising based on the choices and permissions available to you. We configure applicable Google services to respect user privacy choices and applicable consent requirements. Additional information about Google’s privacy practices is available through Google’s privacy documentation. You may also manage certain Google advertising preferences through Google’s advertising settings.

7.) How We Share Personal Information

We may disclose personal information to categories of recipients that help us operate our business and provide our services.

These may include:

Website hosting and technology providers
Analytics providers
Advertising and marketing providers
Social media and advertising platforms
Customer relationship management and communications providers
Email and messaging providers
Payment processors
Shipping and fulfillment providers, where applicable
Professional advisors, including attorneys, accountants, and consultants
Security, fraud-prevention, and information-technology providers
Government authorities, courts, regulators, or law enforcement when required or permitted by law
Parties involved in a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or similar business transaction
Other parties with your direction or consent

We may disclose personal information to service providers and contractors who process information on our behalf and are required to use the information only for authorized purposes.

8.) Sale or Sharing of Personal Information

Certain privacy laws, including California law, define “sale” and/or “sharing” of personal information broadly enough that certain advertising, analytics, or other online tracking activities may qualify even when no money is directly exchanged for the information. If our use of personal information constitutes a “sale” or “sharing” under applicable law, we will provide the rights and controls required by that law. We also honor applicable opt-out preference signals, including Global Privacy Control (“GPC”), as required by applicable law. If you use a browser or device that sends a legally recognized opt-out preference signal, we will process that signal in accordance with applicable requirements.

9.) Your California Privacy Rights

If you are a California resident and the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”), applies to our processing of your information, you may have the following rights, subject to applicable exceptions:

Right to Know

You may request information about the personal information we collect, use, disclose, sell, or share, including:

Categories of personal information collected
Categories of sources
Purposes for collecting or using personal information
Categories of third parties to whom personal information is disclosed
Categories of personal information sold or shared
Specific pieces of personal information we have collected about you, subject to applicable exceptions

Right to Delete

You may request that we delete personal information we collected from or about you, subject to exceptions permitted by law.

Right to Correct

You may request correction of inaccurate personal information that we maintain about you.

Right to Opt Out of Sale or Sharing

You may opt out of the sale or sharing of personal information where applicable. This includes certain forms of cross-context behavioral advertising and other activities that qualify as “sharing” under California law.

Right to Limit Use of Sensitive Personal Information

Where applicable, you may request that we limit the use and disclosure of sensitive personal information to purposes permitted by California law.

Right to Non-Discrimination

We will not discriminate against you for exercising rights provided to you under applicable privacy law.

Right to Opt Out of Certain Automated Decision-Making

Where applicable, California law may provide rights concerning certain automated decision-making technology, including profiling, subject to applicable regulations and exceptions.

10.) Exercising California Privacy Rights

To submit a California privacy request, contact us at:

The Rico Group

Phone: (805) 497-7401

Email: rico@thericogroup.com

To protect personal information, we may need to verify your identity before completing certain requests. The verification process will depend on the nature of the request and the information involved. You may also designate an authorized agent to submit a request on your behalf where permitted by law. We may require appropriate documentation to verify the agent’s authority. We will respond to verified requests within the time periods required by applicable law. California consumers may also have the right to appeal certain decisions regarding their privacy requests. Instructions for submitting an appeal will be provided when applicable.

11.) Other US State Privacy Rights

Residents of states that provide privacy rights under applicable law may have rights similar to those described above, including rights to:

Confirm whether personal information is being processed
Access personal information
Correct inaccurate personal information
Delete personal information
Obtain personal information in a portable format
Opt out of certain targeted advertising
Opt out of the sale of personal information
Opt out of certain profiling or automated decision-making activities
Appeal the denial of a privacy request

The availability and scope of these rights vary by state and may be subject to statutory exceptions. To exercise applicable rights, please contact us directly.

12.) Marketing Communications

We may use personal information to communicate with you about our services, products, events, news, promotions, or other information that may be relevant to you. You may unsubscribe from marketing email communications by using the unsubscribe mechanism included in the communication. Even if you opt out of promotional communications, we may continue to send transactional, administrative, security, or other communications that are necessary to provide services or respond to your requests. Where applicable law requires consent for electronic marketing communications, we will obtain and maintain the required consent.

13.) Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

Provide requested services
Maintain business and transaction records
Communicate with you
Resolve disputes
Maintain security
Prevent fraud and abuse
Comply with legal, accounting, tax, and regulatory obligations
Enforce agreements
Establish, exercise, or defend legal claims

Retention periods vary depending on the type of information, the purpose for which it was collected, applicable legal requirements, and legitimate business needs. We periodically review retained personal information and delete, de-identify, or otherwise dispose of information when it is no longer reasonably necessary, subject to applicable legal and operational requirements.

14.) Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, destruction, or loss. No method of transmitting or storing information is completely secure. Accordingly, we cannot guarantee absolute security. If we become aware of a security incident involving personal information, we will respond in accordance with applicable law.

15.) International Data Transfers

The Rico Group is based in the United States. If you access the Site or provide information from outside the United States, your personal information may be transferred to, stored in, or processed in the United States or other countries where we or our service providers operate. These countries may have privacy laws that differ from those in your country of residence. Where required by applicable law, we will use appropriate safeguards for international transfers of personal information, which may include contractual safeguards such as applicable Standard Contractual Clauses or other legally recognized transfer mechanisms.

16.) European Areas and United Kingdom Privacy Rights

If you are located in European Areas or the United Kingdom and applicable data protection law applies to our processing of your personal information, you may have additional rights, including:

The right to be informed about processing
The right of access
The right to rectification
The right to erasure
The right to restriction of processing
The right to data portability
The right to object to certain processing
The right to withdraw consent where processing is based on consent
Rights relating to certain automated decision-making and profiling

You may also have the right to lodge a complaint with the data protection authority in your country. Requests may be submitted using the contact information below.

17.) Children’s Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. Where applicable law establishes a higher age or additional protections for minors, we will comply with those requirements. If you believe a child has provided personal information to us in violation of applicable law, please contact us so that we can investigate and take appropriate action.

18.) Third-Party Websites and Services

The Site may contain links to websites, applications, social media platforms, or other services operated by third parties. We are not responsible for the privacy, security, or content practices of third-party services. We encourage you to review the privacy policies of any third-party website or service you visit.

19.) Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, technology, services, privacy requirements, or applicable laws. When we make changes, we will update the “Updated” date at the beginning of this Privacy Policy. If a change materially affects how we use personal information, we may provide additional notice where required by law.

20.) Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your privacy rights, or if you would like to submit a privacy request or complaint, please contact us: