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The Rico Group
  • HOME
  • ABOUT
    • Our Ideal Client
    • Our team
  • SERVICES
    • Web Design & Dev
    • SEO & PPC
    • Photo & Video
    • Tradeshow Booths & Graphics
    • Social Media Marketing
    • Content Creation
    • Email Marketing
    • Print & Graphics
    • Marketing Consulting
    • Web Hosting
  • EXPERIENCE
    • Case Studies
    • What Our Clients Say
  • RESOURCES
    • Blog
    • FAQs
    • Social Distancing
    • Past Webinars
    • eBooks
    • Online Analysis
    • Web Hosting
  • CONTACT
    • Schedule A Consultation
(805) 497-7401
Monday through Friday
from 8:30am – 5:00pm PST.
HomeRESOURCESBlogMarketing Tips
  • How can you use a case study to generate more qualified leads?

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    • Categories: Industrial Marketing, Marketing Tips
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    case studies and leads
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  • 8 Reasons Why You Should Add eBooks to Your Job Shop Marketing Strategy

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    • Categories: Industrial Marketing, Marketing Tips
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    8 Reasons Why You Should Add eBooks to Your Job Shop Marketing Strategy

    eBooks are informative, digital documents, generally given away in exchange for the recipient’s contact information. They have been a fantastic lead-generating tool for every industry since they first appeared on the scene in the early 2000s.

    read more
  • Audience Engagement Ideas to Increase Interest & Attendance at Your Virtual Event

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    • Categories: Industrial Marketing, Marketing Tips
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    Audience Engagement Ideas to Increase Interest & Attendance at Your Virtual Event

    As this pandemic continues worldwide manufacturers are getting very creative with their marketing efforts in order to keep their businesses in front of their customers and prospects.

    read more
  • Get your Job Shop growing in 2021!

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    • Categories: Industrial Marketing, Marketing Tips
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    Get your Job Shop growing in 2021!

    2021 is just around the corner and, if you haven’t already begun, now is the time to prepare your marketing strategy to grow your business throughout the coming year.

    read more
  • Expert Tips for Effective PPC Campaigns

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    • Categories: Industrial Marketing, Marketing Tips
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    Expert Tips for Effective PPC Campaigns

    Pay-Per-Click (PPC) campaigns are one of the most effective and cost-effective choices for advertising today. You can reach a very large audience while only paying when the ads are actually interacted with.

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  • Why You Should Host Your Own Virtual Tradeshow

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    • Categories: Industrial Marketing, Marketing Tips
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    Why You Should Host Your Own Virtual Tradeshow

    As the current pandemic continues worldwide, tradeshows are being cancelled and manufacturers are getting very creative with their marketing efforts in order to keep their businesses in front of their customers and prospects.

    read more
  • Marketing During These Unique Times: Branding, Design, and Corporate Image

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    • Categories: Industrial Marketing, Marketing Tips
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    Week3- Marketing furing Covif-19

    In the third part of our series we go over the specific roles that branding, design, and your overall corporate image play in the growth of your business.

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  • Tradeshows Cancelled… What To Do Now Instead.

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    • Categories: Industrial Marketing, Marketing Tips
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    Tradeshows Cancelled… What To Do Now Instead.

    The lack of tradeshows has left a very large gap for most industrial manufacturers in their lead collection and overall marketing efforts. The question that remains is how do you fill this gap and continue reaching your customers and prospects,

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  • How can you use a case study to generate more qualified leads?
  • Why are case studies important and what makes them so powerful?
  • 8 Reasons Why You Should Add eBooks to Your Job Shop Marketing Strategy
  • Audience Engagement Ideas to Increase Interest & Attendance at Your Virtual Event
  • Get your Job Shop growing in 2021!
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