Services

Custom Web and Analog Marketing for Your Job Shop

Too many companies are using a hit-and-miss approach to their marketing, which just creates frustration over the lack of return on investment (ROI). The Rico Group is here to solve that issue. Our solutions seamlessly and effectively combine digital + analog marketing tactics to drive better results for your industrial business. Our clients swear by our strategies – because they work.

We specialize in telling your job shop’s unique story in simple yet engaging ways – by incorporating captivating images, sharp copy, and clean design, coupled with data analytics, to enhance both your online and offline presence.

For over 30 years, The Rico Group has proven that even the most technical audience responds to creative ideas. Our enterprising approach in developing full-service marketing programs has helped a variety of industries and small businesses generate new leads and steadily grow.

Whether you sell custom hardware, medical devices, complex machinery, or fasteners, we understand the specific facets of creating marketing strategies to help industrial companies grow.

Marketing Consulting

Discover, develop, implement, and innovate marketing strategies and best practices that will help you achieve your goals with our help. Having been a successful marketing company for over 30 years, we know what works and what doesn’t.

read more
Web Design & Development

Your website is your digital storefront for today’s hyper-connected consumers.
We build websites that bring all your web marketing channels and activities together to deliver optimal results. We combine analytics with impressive images and enticing copies that will keep the phone ringing

read more
SEO & PPC

More search engine visibility = more sales. Proper industrial manufacturing SEO helps you gain traction and dominate search engine rankings. Our focused and data-driven search marketing solutions are designed to increase your online visibility. Social media and search engine PPC ads are inexpensive yet essential marketing tools in today’s world. They drive more traffic to your site, increase your sales, and grow your customer base.

read more
Photography & Video Production

People today expect high quality images and videos in social media feeds and website searches. Not only do quality pictures and videos attract customers, these reflect how much you value their experience. We leverage the power of visual storytelling to convey your job shop’s unique image and message.

read more
Tradeshow Booths & Graphics

The promise of cost savings and efficiency with digital marketing cannot be ignored, but analog methods still have the power to cultivate tangible, long-lasting relationships with people. Trade shows can be an extremely effective tool to reach your target audience. We design trade show booth displays and promotional materials to help you make the most of every event you attend.

read more
Social Media Marketing

Social media gives you the opportunity to take your customer relationships to another level… but only if used correctly. Social platforms allow businesses to gather real-time and accurate information on what keeps the buzz going in today’s marketplace.
We know where your industrial customers are, how to reach them, and how to talk to them.

read more
Content Creation

Your customers not only demand compelling content from you, they need that high quality content to be delivered to them through several channels. This is often the most daunting task for most industrial businesses since there are so many ways to communicate your message to your target audience. Let our team of talented writers create sharp and enticing copies that will fuel your marketing success.

read more
Online & Print Ad Campaigns

Traditional print ads, social media ads, and search engine PPC ads are all essential and powerful marketing tools in today’s world. They help raise awareness of your company and offerings as well as drive more traffic to your site, increase your sales, and grow your customer base.

read more
Email Marketing

Marketing doesn’t stop at capturing leads. To win the loyalty of your customers, follow-up should be consistent. Email marketing is the best way to achieve that. The success of your email marketing campaigns rests on how well you can connect with your audience on a personal level. Our email marketing solutions are meant to foster more personalized relationships with your clients.

read more

Start with The Rico Group.

Reliable website hosting, email, and affordable domain prices.